{"id":988,"date":"2007-07-15T13:24:10","date_gmt":"2007-07-15T17:24:10","guid":{"rendered":"http:\/\/www.calvertgames.com\/cgblog\/2007\/07\/15\/sony-the-confusion-continues\/"},"modified":"2007-07-15T13:24:10","modified_gmt":"2007-07-15T17:24:10","slug":"sony-the-confusion-continues","status":"publish","type":"post","link":"http:\/\/www.calvertgames.com\/cgblog\/2007\/07\/15\/sony-the-confusion-continues\/","title":{"rendered":"Sony &#8211; The Confusion Continues"},"content":{"rendered":"<p>I am not sure WTF is wrong with Sony, but the miscommunication around the recent price drop announcement is appalling.\u00a0 Honestly, I could care less about the price drop; I am comfortable with my purchase of my 60GB PS3 for $599.\u00a0 With that said, a price drop will sell more systems, and more systems, eventually will mean more games.<\/p>\n<p>As of right now, while there is a \u201cprice drop\u201d of $100 for the 60GB PS3, apparently Sony has no desire to keep the PS3 at a $499 price point.\u00a0 If all the rumors are true, the 60GB PS3 is no longer in production, which means that the new 80GB PS3 (due in August), priced at $599, will eventually be the only PS3 available.\u00a0 So the price drop is really a temporary price reduction or a discount for a discontinued system.\u00a0 Spin it however you will.<\/p>\n<p>Confused?\u00a0 Message boards, blogs, and gaming sites are all ripping Sony for not really having a true price cut.\u00a0 This is somewhat warranted, but then again I think many gamers realize that Sony has thousands (maybe even a few hundred thousand to a million) 60GB PS3 sitting in warehouses, so the strategy is a good way to clear out inventory.\u00a0 It is also a good strategy to get PS3 systems in the hands of potential buyers that have been holding out for a better deal.\u00a0 $599 is simply too much for the mass market to absorb, regardless of value (Blu-ray, Bluetooth, HDMI, etc).<\/p>\n<p>I can only assume that Sony plans to drop the price of the 80GB PS3 to $499 once the 60GB PS3 is no longer available, but they cannot show that hand now or the 60GB PS3 systems would stagnate as gamers pick the \u201cbetter\u201d version (more = better).<\/p>\n<div class=\"addtoany_share_save_container addtoany_content_bottom\"><div class=\"a2a_kit a2a_kit_size_ addtoany_list a2a_target\" id=\"wpa2a_1\"><a href=\"https:\/\/www.addtoany.com\/share\" onclick=\"__gaTracker('send', 'event', 'outbound-article', 'https:\/\/www.addtoany.com\/share', '');\" class=\"a2a_dd addtoany_share_save\"><img src=\"http:\/\/www.calvertgames.com\/cgblog\/wp-content\/plugins\/add-to-any\/share_save_171_16.png\" width=\"171\" height=\"16\" alt=\"Share\"\/><\/a>\n<script type=\"text\/javascript\"><!--\nif(wpa2a)wpa2a.script_load();\n\/\/--><\/script>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>I am not sure WTF is wrong with Sony, but the miscommunication around the recent price drop announcement is appalling.\u00a0 Honestly, I could care less about the price drop; I am comfortable with my purchase of my 60GB PS3 for $599.\u00a0 With that said, a price drop will sell more systems, and more systems, eventually &hellip; <a href=\"http:\/\/www.calvertgames.com\/cgblog\/2007\/07\/15\/sony-the-confusion-continues\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Sony &#8211; The Confusion Continues<\/span><\/a><\/p>\n<div class=\"addtoany_share_save_container addtoany_content_bottom\"><div class=\"a2a_kit a2a_kit_size_ addtoany_list a2a_target\" id=\"wpa2a_2\"><a href=\"https:\/\/www.addtoany.com\/share\" onclick=\"__gaTracker('send', 'event', 'outbound-article', 'https:\/\/www.addtoany.com\/share', '');\" class=\"a2a_dd addtoany_share_save\"><img src=\"http:\/\/www.calvertgames.com\/cgblog\/wp-content\/plugins\/add-to-any\/share_save_171_16.png\" width=\"171\" height=\"16\" alt=\"Share\"\/><\/a><\/div><\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-988","post","type-post","status-publish","format-standard","hentry","category-archive"],"_links":{"self":[{"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/posts\/988","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/comments?post=988"}],"version-history":[{"count":0,"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/posts\/988\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/media?parent=988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/categories?post=988"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.calvertgames.com\/cgblog\/wp-json\/wp\/v2\/tags?post=988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}